Amor per la Terra
Label illustration for the wines 'Amor per la Terra' (Love for the Land). The creative direction takes the form of a journey, following the wine’s path from the land to the bottle. Using my travel journals as a reference for the graphics, the design includes all the people involved in the wine production process: the entrepreneurs, the farmer, the winegrowers, the transporters, the designer, and even myself, the illustrator of the labels. The dialogues featured are taken from videos and voice notes exchanged in the team's WhatsApp group over the course of more than a year.
Creative direction and photography: Ingrid Picanyol Studio.
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